Conversion linker is a tag that improves the accuracy of conversions. One conversion linker is shared throughout all the conversions. You can either create one directly or as part of setting a conversion up. Since setting it up as part of setting a conversion comes with all the configuration, we will go with the latter first.
Setting Up as Part of A Conversion
Go to your GTM container and click ‘Tags’ under Workspace then click ‘New’ on the right side
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Click ‘Tag Configuration’ box (any where in the box except for ‘Learn More’
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When you don't have an existing conversion linker, you will see a warning message. Click 'create'
Then click 'save' and it is done (like I told you it comes in with the configurations)
Setting Up Separately
Go to your GTM container and click ‘Tags’ under Workspace then click ‘New’ on the right side
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Click ‘Tag Configuration’ box (any where in the box except for ‘Learn More’
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Select 'triggering' box
Choose 'All Pages'
Click 'save'
In this writing, we have seen how to implement conversion linker
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